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Business Tools | Wednesday July 25 Gretchen Jezerc Is New Marketing Director for PPG Automotive Refinish
Jezerc will be responsible for developing global marketing strategy to bring product and brand development, value-added programs and color marketing plans under one umbrella. She will work towards developing and implementing a multi-brand and multi-channel marketing strategy for the collision, fleet and light industrial coatings market segments of PPG. "Gretchen's ability to develop a global synergies plan will enhance PPG's capability to implement new market initiatives consistently and quickly across the world," said Hepper, "She is a welcome addition to our team." Jezerc joins PPG from Whirlpool where she has held numerous marketing roles and has lived and worked in the USA, Italy, Sweden, Belgium, Germany, and France. She holds a BS in Chemical Engineering and a BA in Psychology from the University of Notre Dame in the USA and completed an MBA at INSEAD in France. Jezerc will relocate to Pittsburgh, the corporate headquarters of PPG Industries. ©2000 Collision Repair Industry INSIGHT | FEATURED INSIGHT Supports the NABC! |