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Letter to the Editor
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Thursday June 5

NABC Seeks PRIDE Award Nominations

For the past ten years the National Auto Body Council has presented their Pride Award for humanitarian service to people who work in the collision industry. The Awards recognize those who selflessly contribute time and energy in an attempt to make the world a better place to live.

“All too often, the consumer sees or hears only one side of the story about the collision industry,” said Chuck Sulkala, Executive Director of the National Auto Body Council. “Our goal is to find and highlight those individuals from this industry who time after time go way beyond their daily work effort in an attempt to improve the life for others. These are the real people of our industry.”

“Past Pride Award winners have come from virtually all industry segments; repairers, insurers and suppliers,” added Sulkala, “In fact, we believe that some of the best nominations come from people outside the industry who know first hand, the contribution that our industry people have made.”

When a nomination is being reviewed, a great deal of thought is given to how the award recipient’s actions have helped change lives for the better. One example is a collision shop owner and his wife who raised funds to send surgeons and support personnel to Costa Rica to treat children with facial deformities.

Other examples are, an information supplier Vice President who spent one morning every week purchasing the food and cooking the breakfast for a homeless center; an insurance appraiser who spent summers with his family building homes and water systems for a village in the Caribbean, and a shop owner who brought foreign students into his home so that they could study in a comfortable environment.

“We know that there are deserving people out there,” stated Stacy Bartnik, Chairman of the NABC Pride Award committee. “One characteristic of people who do the selfless good is their total lack of need to be recognized for their acts. This makes it all the more important for us to tell the public about these wonderful people.”

The National Auto Body Council is a not-for-profit organization dedicated to improving the image of the collision industry. For further information about the Council, its activities, or a nomination form, contact NABC at P.O.Box 4489, West Richland, WA 99353, by phone at 888-66-PRIDE, or by visiting the Council’s website.

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