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Friday September 3

New Car Care Council Executive Board Created

The Car Care Council Executive Board was established on Aug. 31 at a special Automotive Aftermarket Industry Association (AAIA) meeting in Detroit, Mich. Eleven industry executives were named to the new board that will provide a leadership and oversight platform to the Council, which directs the "Be Car Care Aware" consumer education campaign.

Operational support and staffing for the Car Care Council and the "Be Car Care Aware" initiative will continue to be provided by the AAIA.

"The creation of the Car Care Council Executive Board is an important step as 'Be Car Care Aware' moves to the next level as a fully integrated program," said Jay Burkhart, chairman of the executive board. "To date, the industry has been remarkably successful in creating a platform for educating motorists about vehicle maintenance. The new board will provide vision and overall direction for the program by executives representing a cross section of the industry."

Members of the Car Care Council Executive Board are:

  • Jay Burkhart, vice president, global marketing, Federal-Mogul
  • Lisa Kranc, senior vice president, marketing, AutoZone
  • Pam Krebs, director, advertising & sales promotion, Robert Bosch Corp.
  • Greg Lancour, vice president, special market projects, Genuine Parts Co.
  • Randall Long, vice president, marketing, CarQuest
  • Odis Lloyd, director, automotive aftermarket, NASCAR
  • Jerry McCabe, vice president, marketing, Dana (Cypress)
  • Dick Morgan, president, Aftermarket Auto Parts Alliance
  • Jeff Stankard, publisher, Babcox Publications
  • Ted Wise, co-president, O'Reilly Automotive
  • Norm Young, director, North American sales, Delphi.

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