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Letter to the Editor
Friday October 8
Akzo Nobel Establishes Collision Industry Advancement Initiative
Akzo Nobel Coatings Inc., has announced the creation of the Collision Industry Advancement Initiative (CIAI). The CIAI has been established to aid in the growth, advancement and perception of the collision industry in North America by providing financial assistance and support to institutions and organizations.While sponsored by Akzo Nobel, the CIAI will be administered by an Advisory Council consisting of both Akzo Nobel personnel and industry patrons. These patrons will represent a cross section of individuals who have dedicated themselves and their careers to championing the evolution of the collision industry.
“Akzo Nobel recognizes that this industry requires investment for growth to occur,” says General Manager of Akzo Nobel Coatings Inc. in North America, Jim Rees. “Akzo Nobel understands that there are many schools, industry associations and organizations that are focused on making the collision repair industry a career destination as well as a more professional working environment. However, these entities frequently struggle for resources. Our goal is to support these great organizations with the CIAI. If the industry prospers so too will Akzo Nobel.”
Publisher and Editor of Hammer & Dolly Magazine Sheila Loftus will serve as the first Chairperson of the CIAI Advisory Council.
“Akzo Nobel has once again proven that they are a leader,” said Loftus. “While investments at any level of this industry are appreciated it is often the grass roots efforts, where first impressions are created, that tend to be forgotten or overlooked. I have dedicated my career and my publication to taking stands on issues and bringing worthwhile causes to the forefront of the industry. I am proud to be associated with this unique and generous program.”
Other industry dignitaries who will serve on the CIAI Council will be Geralynn Kottschade, general manager of Jerry’s Body Shop in Mankata, Minn., and Chairperson for the Automotive Aftermarket Committee for ASA; Russell Thrall, editor of Collision Week and I-CAR Technical Services Manager; and Don Treschak, owner of Treschak Enterprises of Toronto, Canada.
One Council position will be selected from the 2004 Most Influential Women of the Collision Repair Industry slated to be announced November 4th in Las Vegas.
Requests to the Collision Repair Industry Advancement Foundation can be made through the Akzo Nobel Car Refinishes web site. The CIAI Advisory Council will meet twice annually to review requests for support. Akzo Nobel will then disburse funds based on the recommendation of the council.
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