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Letter to the Editor
Friday April 29
3M Wins International Award for New Marketing Materials
3M Automotive Division was recently granted a MarCom Creative Award for its Scotchgard Paint Protection Film Dealer Marketing Kit.The MarCom Creative Awards are an international competition for marketing and communications professionals, sponsored by the University of Texas at Arlington, Texas. Over 3,300 entries from corporations, advertising agencies, PR firms, graphic design shops and freelancers were submitted in this year's competition.
3M's Dealer Marketing Kit is a professionally designed package of literature and promotional pieces that build awareness of Scotchgard Paint Protection Film from 3M. It features colorful, engaging graphics and provides product information and installation resources. The materials are used by professional installers and new vehicle dealerships across the country.
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