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Letter to the Editor
Tuesday September 26
NABC to Offer Industry Image Enhancement Idea Fair at NACE
The National Auto Body Council (NABC) will conduct an Industry Image Enhancement Idea Fair at its booth (W2334) during the International Autobody Congress and Exposition (NACE) on November 2-4 at the Mandalay Bay Convention Center in Las Vegas. The NABC, whose mission is to enhance the image of the collision repair industry, is inviting attendees of NACE to submit their ideas for image building programs or campaigns.“The collision industry is an essential profession providing a necessary service to the community,” explained Chuck Sulkala, Executive Director of the NABC. “The Industry Image Enhancement Idea Fair will give all members of our industry the opportunity to explain what we can do to help improve the image of our businesses and the industry at large. Our industry is filled with committed and creative people who care about their customers and the way their customers view collision repair. The Idea Fair will promote ideas, large and small, that we can incorporate into our business strategy to improve our image.”
To submit your idea visit the NABC website and download the entry form to accompany submissions. Type or legibly write your ideas on a piece of paper and attach it to your submission form. Forms will also be available at the NABC booth during Exposition open hours. All submissions must be made in person at the NABC Booth.
After the Exposition, a panel of judges comprised of NABC Board members will review all of the ideas submitted at the NABC booth and award first, second and third place prizes for the most innovative ideas that industry members can implement to benefit the image of their business and the industry overall.
Prizes:
- First place: $500 gift card
- Second place: $300 gift card
- Third place:$200 gift card
Winners will be notified by December 1st. The winning entries, as well as the names and companies of winners, will be publicized in industry trade press.
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