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Letter to the Editor

The Hartford's Dimensions Auto Insurance Plan Available in 28 States

Dimensions, which is sold through the company's network of independent agents, is a "multivariate" insurance plan that applies intersecting rating factors to generate a customized price for an individual policyholder. First introduced in 2003, the plan was modified in 2006 and is now being offered with four different package options in many states. Each package provides a unique bundle of features and benefits to best match an individual's insurance needs.

"Research tells us that people want more choices and a better understanding of those choices when shopping for insurance," said Mike Concannon, senior vice president of personal lines at The Hartford. "With our new auto packages, agents and their sales staff can quickly provide clients with a quote on four different coverage options, each with its own level of protection and features. This approach combines greater choice with the conveniences of one-stop shopping - a win-win for both agents and customers."

The four Dimensions with Auto Packages options -- Essential, Sentinel, Sentinel Gold and Sentinel Platinum -- all come with standard features offered by The Hartford, such as 24-hour claims service and Roadside Assistance, and discounts for purchasing an accompanying homeowners policy. Additional coverage features and pricing depend on which of the four packages is purchased.

For example, Essential, the lowest-priced package, offers a choice of any limit and deductible, multi-policy and safe driver discounts, and a zero deductible for windshield repair. Sentinel Platinum, which provides the most benefits and maximum protection, includes accident forgiveness, a renewal assurance guarantee, emergency expense coverage, and a 12-month policy term.

Obtaining and comparing quotes on the four auto packages is made easy using The Hartford's online Quote-to-Issue (QTI) system for rating, quoting and issuing the Dimensions plan. In just a few simple clicks, agents can obtain coverage information and multiple quotes, broadening the options customers have at different price levels.

"Agents have been pleased with the competitively-priced packages and the simplicity of using the QTI platform," noted Concannon. "We're helping them become better equipped to meet the different needs of their clients, which can lead to stronger and longer-term customer relationships."

The Hartford's Dimensions with Auto Packages plan is now available to customers in twenty-eight states, and more states are expected to join this growing list in 2007. Since it was launched earlier in the year, the company has seen an overall increase in policies quoted and issued under the new plan.

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