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TrendLine:

Shop Business Conditions

	2006	2005	2004	2003	2001
Average dollar amount of a repair order this year	$1,889	$1,822	$1,779	$1,584	$1,742
Average backlog of work this year (days)	6	6	4	7	11
Business conditions this year, compared to last year
Higher	51%	37%	30%	47%	61%
Lower	31%	52%	48%	42%	27%
No Change	18%	11%	22%	11%	12%
Expected sales volume next year, compared to this year
Increase	80%	79%	63%	68%	76%
Decrease	9%	7%	5%	2%	6%
No Change	11%	14%	32%	30%	18%
Main source of customers
Insurance referrals	30%	28%	20%	24%	32%
Repeat customers	57%	48%	40%	54%	50%
Customer referrals	28%	26%	30%	39%	26%
Dealer/franchise relationships	13%	7%	10%	13%	12%
DRP participation	35%	37%	33%	35%	36%
Media advertising	4%	2%	8%	2%	6%
Most effective cost-cutting idea for this year
Cutting back on advertising	20%	19%	19%	20%	N/A
Reducing staff and/or staff hours	17%	9%	22%	36%	N/A
Changing health insurance plans	17%	14%	5%	9%	N/A
Being more conscious of waste (recyling, reusing, limiting)	39%	631%	41%	38%	N/A
Other	17%	5%	16%	16%	N/A

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